Mass Communication and Journalism MCQ online quiz 109

By | September 3, 2018

Journalism Mass Communication Solved MCQs

Question 1
Which type of blog, is an ongoing diary or commentary written by an individual
A
Corporate
B
Depends upon the content type
C
Microblogging
D
Personal
Question 2
When a straight forward proposition is used in advertising, it is called
A
Emotional approach
B
Dogmatic approach
C
Creative approach
D
Typical approach
Question 3
It is imprecise to speak of ''source'' and ''receiver'' in communication because:
A
There is much variation in what constitutes a source and receiver
B
If the receiver is not listening, the source can't be a source
C
Communication is an ongoing, reciprocal process.
D
None of these
Question 4
.....publishes the Employment News.
A
None of these
B
Labour Ministry
C
Ministry of I & B
D
Home Ministry
Question 5
Pakistan's first TV station went on air in Lahore on:
A
23 November. 1965
B
24 November. 1966
C
25 November. 1967
D
26 November. 1964
Question 6
Assertion (A): The printing technology of massive production will soon be replaced by customised printing, possibly at home. Reason (R): The new technology of communication has already affected the exiting technology through colour Xeroxing.
A
Both (A) and (R) are true.
B
Both (A) and (R) are true, but (R) is not the correct explanation of (A).
C
(A) is true, but (R) is false.
D
(A) is false, but (R) is true.
Question 7
Which of the following is true about the Gerbner's model?
  1. There is an observer to an event that occurs in the real life.
  2. The content of the event is observed by man or machine.
  3. A man or machine is able to perceive the whole event accurately.
A
only I
B
only II
C
only III
D
both I and II
Question 8
Who among the following is widely known as the father of the modern public relations industry and the first public relations advisor?
A
Ivy Lee
B
Sir Walter Raleigh
C
Phineas T. Barnum
D
Andrew Jackson
Question 9
The phrase ''the medium is the message and the message'' was coined by:
A
Malcolm Maclean
B
Marshal Mcluhan
C
Harold Lasswell
D
None of these
Question 10
In 1884 Munshi Mehar Bakhsh started an evening newspaper:
A
Sham
B
Sham-e-Wisal
C
Naqeeb
D
None of these
Question 11
laid out his analysis of news values in 1922 in ''Public Opinion''
A
Johan Gattung
B
Stuart Hall
C
David Morley
D
Walter Lippman
Question 12
.....sends out microblogs to different social networks.
A
Facebook
B
Twitter
C
Ping.fm
D
Snapchat
Question 13
The Pakistan Times was founded by:
A
Hamid Nizami
B
Mian Iftikhar-ud-din
C
Liaqat Ali Khan
D
Zia Shahid
Question 14
Find out the correct chronological sequence of the following advertising agencies:
A
O & M, B.B.D.O., Mudra, Lintas
B
Lintas, Mudra, O & M, B.B.D.O.
C
B.B.D.O., O &M, Lintas, Mudra
D
Mudra, B.B.D.O., Lintas, O & M
Question 15
.....is a personal attempt designed to influence the government.
A
Lobbying
B
Publicity
C
Merchandising
D
Human Relations
Question 16
The test transmission of the Dawn News occurred in:
A
May 25. 2007
B
May 25. 2008
C
May 25. 2009
D
None of these
Question 17
Identify the correct chronological order of international radio stations that were launched.
A
BBC, Voice of America, Radio Moscow, United Nations Radio
B
BBC, United Nations Radio, Voice of America, Radio Moscow
C
BBC, Radio Moscow, Voice of America, United Nations Radio
D
BBC, Radio Moscow, United Nations Radio, Voice of America
Question 18
During which Mughan Ruler the system of newsletters was at its peak?
A
Aurangzeb
B
Akbar
C
Babar
D
None of these
Question 19
What is google adwords
A
Pay per click service
B
Google key to add
C
Google analytics integration
D
Google search index
Question 20
.....program, produced by the BAG films is an example of the failure of commercial broadcasting.
A
Kisan Krishideepam
B
Mera gaon mera desh
C
Krishi Darshan
D
All of the above
There are 20 questions to complete.

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